Selling Skills That Establish Deep Customer Relationships

People may forget your name, but they will always remember how you made them feel. The best way to make people feel good about themselves, & thereby feel good about you, is to acknowledge their perspective. Of course, you can only acknowledge their perspective if you truly understand it.

Therefore, our first selling skill is to STOP selling! The key selling technique is: if you want to persuade, begin by being persuaded.  Listen . . . listen to the other with the intent of only understanding. Forget about what you are going to say next or how you are going to spin their situation to meet with your objective . . . it’s too soon to talk about you.

 

We all perceive situations differently based on past life experiences. Therefore, it is critical that we not assume we know another’s perspective.

 

Communication is without question the most important skill in life! It is rare that we feel like someone really gets us . . . so when we find that person – we treasure them.

 

We all perceive situations differently based on past life experiences. Therefore, it is critical that we not assume we know another’s perspective.

 

The secret to communicating at the highest level is empathetic listening. We are sometimes hindered because we don’t agree with another’s perspective or values.

 

We don’t have to agree with them to understand them.

 

People soon forget the details of what you said or how you said it . . . but they long remember how you made them feel – and if you remember that, they will remember you . . . with a positive perspective.